Marcom Coordinator (HID1271)

Full-time
HID Global
2020-09-23
Region: 
Palm Beach Gardens, FL North AmericaUSPalm Beach Gardens, FL

HID Global powers the trusted identities of the world's people, places and things. Everyday millions of people in more than 100 countries use our products and services to securely access physical and digital places. Over 2 billion things that need to be identified, verified and tracked are connected through HID Global’s technology. We make it possible for people to transact safely, work productively and travel freely. We work with governments, universities, hospitals, financial institutions and some of the most innovative companies on the planet—helping them to create trusting and trusted physical and digital environments so that they and the people who use them can fulfill their potential. Headquartered in Austin, Texas, HID Global has over 3,500 employees worldwide and operates international offices that support more than 100 countries. HID Global® is an ASSA ABLOY Group brand. For more information, visit www.hidglobal.com.

 

If you want to be part of pioneer players at a company that is changing the world, please read on!

 

Business Area: HID IAMS

 

The Marketing Communications Coordinator – HID Identity & Access Management Solutions is an ambitious individual who wants to build a career in social media and content marketing. Work will include supporting the IAMS Workforce Identity Management Marketing Manager as well as other business unit Marketing, Demand Generation and Digital Engagement Managers to plan and prepare promotional campaign content, develop social content, enhance webpage performance, and execute other strategic marketing tasks.

 

In addition to being an excellent communicator, the Marketing Communications Coordinator should possess an attention to detail and excellent multitasking and organizational abilities. The successful candidate will also have solid knowledge of digital marketing techniques, tools and social media platforms.

 

The position will take daily direction from the HID IAMS Workforce Identity Management Marketing Communications Manager and will work as directed in support of the Workforce, Consumer and PKI-IOT business unit activities. The Marketing Communications Coordinator will be exposed to multiple disciplines including sales and business development, product marketing, product management and the global marketing and corporate communications teams, as well as outside creative agencies.

Essential Duties and Responsibilities

Responsibilities of the position include supporting campaign research, planning, development, execution and administration of integrated marketing campaigns as well as establishing program goals and measurement criteria. Working with the Marketing Managers, the successful candidate will monitor campaign program performance and determine the best tactical mix to drive leads.

 

Other duties include:

 

  • Review and refresh nurture and primary campaigns with focus on improving inbound engagement
  • Support the layout of new landing pages, social content, webinar presentations, videos, sales templates and scripts
  • Support webpage optimization and review and recommend keyword and copy improvements
  • Track competitive and industry trends
  • Support the development of quarterly and annual strategic campaign plans
  • Assist with daily administrative duties including purchase order and invoice processing
  • Assist with daily lead data management and list imports

 

Qualifications

This is an exciting, fast-paced position with the opportunity to work on the full breadth of marketing activities at one time. The ideal candidate has recently received a degree in Marketing Digital Marketing or Marketing Communications, has 1 to 4 years of related experience, and is a self-starter with a desire to make a difference. 

 

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 

Required Education and/or Experience:

  • BA/BS degree in digital marketing, marketing or marketing communications
  • 1 to 4 years of related digital marketing experience since graduation
  • Experience with marketing automation tools (Marketo), project management tools (Workfront) and CRM tools (Salesforce)
  • Excellent communicator with ability to clearly convey complex ideas and data in written, presentation and spoken formats
  • Strong organizational skills: ability to consistently commit to and meet deadlines
  • Strong interpersonal skills; ability to work well with others
  • Proficient in MS Office applications. Strong working knowledge of Excel a must. Knowledge of Workfront, Allocadia, Smartsheet applications is a plus.
  • Travel <10%

 

HID Global is an Equal Opportunity Employer/Minorities/Female/Disabled/Veteran