Identity and access management: EMEA Market outlook 2011

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According to the research company RNCOS, India, the identity and access management (IAM) market is currently growing by some 13 percent annually.

The company also predicts that the EMEA region will account for more than 40 percent of the global market by 2013. There are several factors influencing this rapid growth, including increasing complexity of IT networks, growing awareness of security issues within companies - and the parallel requirement to efficiently manage identities, as well as the increasing need to comply with international regulations, to name but a few.

At HID Global, we have recognized the value that Identity Access Management provides in protecting valuable company property and sensitive information. Because of this, we continuously strive to expand our solutions portfolio and enhance our customer service.

In 2011 we will continue our innovation for EMEA in three core areas: physical access control, logical access control and secure card issuance.

In physical access control, the key theme for us and our customers in the region is the migration from legacy technologies to future-proof 13.56 MHz technologies. Migration enables customers to benefit from advanced technology and higher security levels while protecting their technology investments at the same time. The adoption rate of our long-term proven 13.56 MHz iCLASS technology shows us that more and more customers take advantage of a higher security, better convenience with more applications and an excellent total cost of ownership, which allows them to protect their investments today and in the future.

Another focus area this year in EMEA will be in the authentication space of our Identity and Access Management business. Converged badge solutions or so called “common” access cards for both physical and logical access control are on the rise and are in demand more then ever from our installed customer base as well as new customers.

Our recently completed acquisition of ActivIDentity further strengthens our portfolio in authentication and gives our customers additional options when choosing the solution that best fits their needs.

In the secure card issuance area, the recently launched portfolio of FARGO® direct-to-card printers was an important milestone for us in EMEA, as we are now even better prepared to respond to the needs of a very competitive market. Together with our high definition printers, we are now in a position to offer an excellent range of desktop ID card printers to our customers and enable them to grow this business with us.

Finally, with many innovations on the horizon for 2011 we are on our way to position HID in EMEA as the clear leader in providing solutions for the delivery of secure identity.

Stay tuned!